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Bing ban doesn’t stamp down short-term lending that is payday

  • Lending apps are especially popular in developing countries such as for example Nigeria, India and Kenya
  • The epicenter is Kenya, where an explosion in mobile financing and government that is little has made Bing the arbiter of which apps customers can select

In August, Bing announced a crackdown that is global Android apps that provide short-term loans, saying it desired to protect customers from just what it called “deceptive and exploitative” terms.

But five months later, payday-style applications providing money that is fast one or a couple of weeks continue to be simple to find in a lot of nations on Bing Enjoy, the company’s marketplace for Android os apps. Some fee interest levels that may surpass 200% annualized.

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